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The Benefits of Long Term Giving Corporate and employee giving has been around for quite some time now and has morphed over the years to where progressive corporations of all sizes, in all sectors, see the endeavors as a competitive differentiator. When this notion first started, large corporations saw corporate social responsibility as a way to give back to society, serve the community they were based in, and as “the right thing to do.” Whatever the drivers, corporate giving back then was done without any expectations other than to give or serve. At first, many of these programs were passive or sporadic engagements such as charitable donations a few times each year – well-received, but with few spillover long-term benefits. Then, as word started to spread on the halo effects of giving programs, progressive organizations restructured their philanthropic initiatives as sustainable, track-able, and measurable programs for greater corporate and societal benefit… and the field of corporate giving evolved. 

Impact Makers: Alliant Energy Project ReConnect bridges the gap for vulnerable customers after Iowa’s “hurricane”. Alliant Energy’s mission is serving customers and building strong communities in Iowa and Wisconsin. Most days, that means staying focused on innovative solutions to bring clean renewable energy to homes, schools and businesses. But this past August, when a derecho swept through Iowa, the company and its Foundation found themselves focused on something much more basic: getting the lights back on.

Need Some #GivingTuesday Inspiration?  Fall has only just begun, and yet #GivingTuesday is just around the corner.    In preparation for this global day of giving, we wanted to offer you and your team tools to help drive innovation and impact. If you are looking for some #GivingTuesday inspiration, you’ve come to the right place. Please join us for our upcoming webinar, Uniting Your Giving Tuesday Efforts – Giving Tuesday, Qgiv and CyberGrants Offer 3 Perspectives On Ways to Make Your Year-End Campaign A Smashing Success, on Wednesday, November, 11 at 1 PM EST.